# DecorAI

Aiolum story: https://aiolum.com/story/decorai/ · added 2026-10-25 · updated 2026-10-25

**In short.** DecorAI (AI interior, exterior and garden redesign, United States (Wyoming company)): US$2.4K monthly recurring revenue, October 2026. Evidence grade A: disclosed by a company or a filing, or verified by a payment processor. Team: Owned by Creefty LLC, a company of 2 co-founders; DecorAI headcount not stated. Launched 20 December 2022; still running, revenue growing.

AI interior, exterior and garden redesign · United States (Wyoming company) · AI-native · team of 2 to 10 · still running, revenue growing · group: Real estate and architecture visuals

- Outcome: US$2.4K monthly recurring revenue, October 2026 (evidence grade of the headline number: A; headline in US dollars: 29280)
- Launch: 20 December 2022; months from launch to the outcome: 46
- Team: Owned by Creefty LLC, a company of 2 co-founders; DecorAI headcount not stated
- Outside funding: None (TrustMRR: Bootstrapped)
- Main factor: Search
- Meters, 1 to 4: evidence strength 3, copyable pattern 2, capital needed 1
- Tags: AI-native, Small team, Bootstrapped, Running, B2C, Design tool

**The product.** You upload a photo of a room, a house front or a garden, pick a style or describe the look in words, and get four photorealistic redesigns in about 30 seconds. The same subscription includes about 20 other tools: virtual staging of empty rooms, object removal, sketch to render, floor plans and short renovation videos.

**Why it worked.** It sells one simple offer, unlimited image designs for US$24 a month, and has kept that price since at least October 2023. In March 2026 the company rebuilt the app and raised the number of tools from 6 to 19, and it publishes a separate page for each room type, style and tool. Payment records read by TrustMRR show revenue rising from US$423 in June 2026 to US$2,069 in September 2026.

Evidence grades: A = disclosed by a public company, a filing or a payment processor, or verified by one; B = two or more independent reports agree, or a journalist confirmed it; C = a founder claim that no one else verified; D = reported, not verified: one founder claim or a third-party estimate with no second source; calc = computed on this page from graded facts.

## Summary

DecorAI is a web app that redesigns a room from one photo. The user uploads a picture of a living room, kitchen, bathroom, house front or garden, chooses one of 175 styles or types a description, and an image generation model, a program that produces a new picture from an input picture and a text instruction, returns four photorealistic versions in about 30 seconds. Walls, windows and doors stay where they are; furniture, finishes and lighting change. The app also does virtual staging, which means placing computer-made furniture into a photo of an empty room so that a property listing looks lived in.

TrustMRR, a site that publishes revenue read directly from a company's payment accounts, names Faridul Haque as the founder. The terms of service say that the operator is Creefty LLC, a company registered in Wyoming, United States. Creefty's own about page says that two entrepreneurs founded it in 2022 and names them: Farhan Rizvi as co-founder and CEO and Faridul Haque as co-founder and CFO. Creefty also sells Framer website templates (FramerBite) and design mockups (Mockupia). The DecorAI site was online by 12 January 2023, according to the first copy in the Internet Archive, and charged US$24 a month for unlimited designs by October 2023.

The headline number is monthly recurring revenue (MRR): the subscription revenue that comes in every month, with half-yearly and yearly plans divided into monthly amounts. On 25 October 2026 TrustMRR showed US$2,440 of MRR from 100 active subscriptions, read through an API key, a password that lets a program read an account, from the company's Stripe and Paddle accounts. The public record begins in June 2026, so it is short: only September 2026 is a full month above US$2,000. This page grades every number, explains what the record does not show, and lists five failed startups that sold interior design help before image models could draw a room.

## Pricing

DecorAI plans on 25 October 2026, from the company's pricing page (grade C)

| Plan | Per month, billed yearly (US$) | Per month, billed monthly (US$) | Limit |
|---|---|---|---|
| Free trial | 0 | 0 | 3 designs during a 1-day trial, then the monthly plan |
| Monthly | not offered | 24 | unlimited image designs, up to 20 AI videos |
| Half-yearly | 20 | not offered | US$120 every 6 months, unlimited designs, up to 120 AI videos |
| Yearly | 20 | not offered | US$240 a year, unlimited designs, up to 240 AI videos |

Image designs are unlimited on every paid plan and use no credits; videos use credits, with a set number per plan. The free trial lasts 1 day and asks for a card; the pricing page says that charges after a free trial are not refunded unless no images were generated. All plans include commercial usage rights and a private generation mode. In October 2023 the plans were a 7-day trial for US$7 with 50 renders and a US$24 monthly plan with unlimited renders.

## How much revenue does DecorAI make? The numbers, graded

US$2,440 of monthly recurring revenue from 100 subscriptions in October 2026, read by TrustMRR from the company's Stripe and Paddle accounts

| Fact | Value | Grade | Note | Sources |
|---|---|---|---|---|
| Monthly recurring revenue, 25 October 2026 | US$2,440 | A | TrustMRR metric snapshot; revenue last synced on 25 October 2026 at 17:15 UTC from Stripe and Paddle API keys. | [1] |
| Active subscriptions, 25 October 2026 | 100 | A | TrustMRR metric snapshot. | [1] |
| Average MRR per subscription | about US$24.40 | calc | Calculated: 2,440 divided by 100 equals 24.40, close to the US$24 monthly price. | [1, 4] |
| Monthly recurring revenue, 12 October 2026 | US$2,337 from 96 subscriptions | A | Copy of the same TrustMRR profile synced on 12 October 2026. | [2] |
| Verified revenue, September 2026 | US$2,069 | A | The first full month above US$2,000. The money came from many small payments: the 12 October copy lists daily totals for 13 to 30 September that add up to US$1,410.99, and the largest day is US$152. It is not one or two one-off payments. | [1, 2] |
| Verified revenue, 1 to 25 October 2026 | US$2,069 | A | A partial month that already equals September, with six days left. The daily totals for 1 to 25 October add up to US$2,068.98. | [1] |
| Verified revenue, June, July and August 2026 | US$423, US$438 and US$1,172 | A | Monthly revenue timeline in the TrustMRR profile. | [1] |
| Growth from June to September 2026 | 4.9 times | calc | Calculated: 2,069 divided by 423 equals 4.89. | [1] |
| Revenue, 26 September to 25 October 2026 | US$2,485 | calc | Calculated: the sum of the 30 daily totals in the profile is US$2,484.98. The profile's own last-30-days row shows US$2,533, the same value as in the 12 October copy, so that row seems to be stored from the earlier sync. The largest single day in this period is US$199. | [1, 2] |
| All-time verified revenue | US$6,171 | A | Equals the sum of the five months from June to October 2026. The site has sold subscriptions since 2023, so earlier revenue is not in the public record. | [1, 13] |
| Profit margin, last 30 days | 95.0% | C | Shown by TrustMRR, but a profit margin needs the costs, which a payment account does not contain; graded as a founder figure. | [1] |
| Outside funding | none stated | C | TrustMRR lists 'Funding: Bootstrapped' in the founder-written part of the profile. | [1] |
| Team | 2 co-founders of the parent company | C | Creefty's about page names Farhan Rizvi (CEO) and Faridul Haque (CFO). No source states how many people work on DecorAI. | [10] |
| Designs generated to date | more than 40 million | C | Company claim on the home page and in its llms.txt file. Not dated. | [3, 9] |
| Customers served | over 2,500 | C | Creefty's home page: 'Serving over 2500+ customers worldwide.' Not dated. | [11] |
| Monthly price | US$24, unchanged since at least October 2023 | B | Internet Archive copy of the pricing page of 1 October 2023 and the live pricing page of October 2026. | [13, 4] |
| First archived copy of the site | 12 January 2023 | B | Internet Archive. TrustMRR gives 20 December 2022 as the founded date (founder-written, grade C). | [12, 1] |
| Time from the founded date to the headline figure | 46 months | calc | Calculated: December 2022 to October 2026. | [1] |

How to read this table: a grade A value was read by TrustMRR from the company's payment accounts through an API key. A grade B value comes from an independent record, here the Internet Archive. A grade C value is a statement by the company or its founders. An X value was calculated on this page from the rows above it.

## When did DecorAI launch, and how did it grow? Timeline

From a two-founder company in 2022 to its first verified month above US$2,000 in September 2026. Each entry carries its grade.

- **2022** (grade C [10]): Two entrepreneurs found Creefty, a company for templates and mockups for designers and developers. Its first products are FramerBite and Mockupia.
- **20 December 2022** (grade C [1]): DecorAI's founded date, as written in its TrustMRR profile.
- **12 January 2023** (grade B [12]): First Internet Archive copy of decorai.io: 'Get new interior design ideas in seconds', with 5 free ideas and no credit card required.
- **October 2023** (grade B [13]): The pricing page offers a 7-day trial for US$7 with 50 renders and a monthly plan for US$24 with unlimited renders.
- **26 March 2026** (grade C [8]): Version 3.0 beta: the company says it rebuilt the platform from scratch and raised the number of tools from 6 to 19, adding image to video, 3D room planning, object removal and sky replacement.
- **10 April 2026** (grade C [8]): Version 3.1 adds renovation videos and a kitchen design tool.
- **June 2026** (grade A [1]): The public TrustMRR revenue record begins: US$423 in the month.
- **24 August 2026** (grade A [8, 1]): Version 3.2 adds a floor plan generator. August revenue is US$1,172.
- **September 2026** (grade A [1, 2]): Verified revenue of US$2,069, the first full month above US$2,000.
- **25 October 2026** (grade A [1]): TrustMRR shows US$2,440 of MRR from 100 active subscriptions.

## Why did DecorAI work?

### One offer, one price

Every paid plan includes every tool and unlimited image designs. The monthly price has been US$24 since at least October 2023; the half-yearly and yearly plans cost the same as US$20 a month. A customer does not need to compare credit packs, which makes the pricing page short.

### Many pages that match searches

The site has a page for each tool (room, kitchen, bathroom, exterior, garden, landscape, virtual staging), an inspiration page for each room type and style, a blog about remodel costs, versions in eight languages and an llms.txt file for AI assistants. The founder lists SEO and blog first among the marketing channels on TrustMRR. No source gives traffic figures, so the share of customers from search is not verified.

### More tools for the same price

Version 3.0 in March 2026 tripled the tool count from 6 to 19, and later versions added videos and floor plans. The verified revenue rose in the months after these releases, from US$438 in July 2026 to US$2,069 in September 2026. The sources do not say whether the releases caused the rise.

### Rented models, small costs

The privacy policy says that outside AI infrastructure providers host the image models. The tech stack listed on TrustMRR is a WordPress and PHP site on Hetzner servers behind Cloudflare. TrustMRR shows a 95.0% profit margin for the last 30 days; that figure needs the founder's cost data and is not verified.

## How it was built

These details come from the company's own pages and from the founder-written tech stack in the TrustMRR profile. They are grade C, except the payment providers, which TrustMRR connects to directly.

- Marketing site: WordPress with React, Sass and JavaScript, served by PHP, MySQL and Nginx on Hetzner servers, with Cloudflare in front (TrustMRR tech stack, founder-written).
- The app itself runs at app.decorai.io. The image generation models are hosted by AI infrastructure providers that the privacy policy does not name.
- Payments: older subscriptions were billed by Paddle as the merchant of record, the company that sells to the customer in its own name and handles sales tax and refunds. New subscriptions are billed by Stripe. TrustMRR reads both accounts through API keys.
- Product: about 20 tools, 175 styles and 129 space types; most tools offer either a preset (space plus style) or a free text description, and image upscaling up to 4 times.
- Site: separate landing pages per tool and per style, eight languages, a public changelog and roadmap, and an llms.txt summary for AI assistants.
- Marketing channels listed by the founder on TrustMRR: SEO, blog, Facebook, Instagram, LinkedIn, Pinterest, TikTok, X and YouTube. No source gives the results of each channel.

Sources: [1, 3, 6, 7, 8, 9]

## Who tried this before DecorAI, and why did they fail?

Five companies in the Loot Drop database sold interior design help before image models could draw a redesigned room in seconds. The values below are from that database and are not independently verified.

The failed startups come from Loot Drop (https://www.loot-drop.io/), a free database of dead startups, retold here in our own words; Loot Drop describes its entries as AI-assisted summaries of public sources, so they carry no evidence grade.

### Modsy (2015 to 2022; funding US$72.7M; cause: Unit Economics)

- Promise: 3D renderings of a customer's own room with furniture from large retailers, so homeowners could see a design before buying.
- Why it died: Behind the software, human designers spent 2 to 4 hours on each room while customers paid US$69 to US$199 per room. High customer acquisition cost and few repeat buyers meant it never became profitable.
- Record: https://www.loot-drop.io/startup/2521-modsy

### Laurel & Wolf (2014 to 2019; funding US$25M; cause: Unit Economics)

- Promise: Interior design for flat fees, through a marketplace of professional designers.
- Why it died: The flat fees did not cover the cost of finding customers, and adding more designers lowered the quality of the work.
- Record: https://www.loot-drop.io/startup/2012-laurel--wolf

### Tastemaker (2012 to 2015; funding US$1.5M; cause: Competition)

- Promise: Affordable online interior design for ordinary households.
- Why it died: It depended on a distributed team of designers whose service quality varied, and better funded competitors such as Houzz and Modsy offered similar services.
- Record: https://www.loot-drop.io/startup/1572-tastemaker

### Kujiale (2011 to 2025; funding US$550M; cause: No Market Need)

- Promise: Drag-and-drop 3D design of a home, with the furniture in the design available to buy.
- Why it died: Most Chinese home buyers wanted experts to design their homes rather than doing it themselves, so many users made a few designs and left.
- Record: https://www.loot-drop.io/startup/2371-kujiale

### Iwjw (Love Home) (2014 to 2019; funding US$200M; cause: Unit Economics)

- Promise: Transparent prices and quality control for home renovation and interior design in China.
- Why it died: Finding each homeowner cost US$300 to US$500, fewer than 5% of customers came back, and contractors could leave the platform after one job.
- Record: https://www.loot-drop.io/startup/2346-iwjw-love-home

## What changed

Before image models, showing a homeowner a redesigned room needed a person. Modsy's 3D renders needed 2 to 4 hours of designer time per room, and Laurel & Wolf and Tastemaker sold the work of human designers. Each design had a labor cost, so these companies needed large fees, large funding rounds or both, and the Loot Drop records say that the fees did not cover the costs.

An image generation model now makes the render. DecorAI's home page says that a redesign takes about 30 seconds and gives four versions per click, and the company sells an unlimited number of them for US$24 a month. A two-founder company can run that service because the cost of one design is a short computation on rented hardware, not hours of a designer's time.

## Can one person copy DecorAI now?

**Verdict: The method yes; this market is crowded.**

This site already has two stories in the same market, Interior AI and Virtual Staging AI. DecorAI's own blog compares it with RemodelAI and RoomGPT. A new app has to win on the quality of the results, on tools for one kind of professional, or on search pages for questions that the larger apps do not answer.

1. Pick one task that a model now does in seconds and that people used to pay a professional for, such as showing a room in another style.
2. Sell it at one flat monthly price with every tool included, and keep the price stable.
3. Build a page for each concrete search: each room, style, material and language.
4. Connect the payment accounts to a public revenue profile, so buyers and readers can check the numbers.

**What is still open.** Tools for one profession are still less crowded than general room redesign: kitchen and cabinet makers, tile and flooring shops, pool builders and garden centers, each with their own products shown in the customer's photo.

## What could go wrong for DecorAI?

- **A short verified record.** The public TrustMRR record starts in June 2026. Only September 2026 is a full month above US$2,000, and the MRR of US$2,440 is a little above that level. One or two weak months would put the business back under it.
- **Earlier years are not shown.** DecorAI has sold subscriptions since 2023, and older subscriptions are still billed by Paddle. TrustMRR lists both Paddle and Stripe as connected, but its all-time total of US$6,171 equals the five months from June to October 2026. So this page cannot say how large the business was before June 2026, or how much of the rise since then comes from new customers rather than from the way the accounts are recorded.
- **Competition.** Interior AI, Virtual Staging AI, RoomGPT, RemodelAI and many other apps sell the same photo-to-redesign service, and general image models from large AI companies can also restyle a room photo. DecorAI's answer so far is a wider tool set for one flat price.
- **Trial terms.** The free trial lasts one day and asks for a card. The pricing page says that charges after a free trial are not refunded unless no images were generated.
- **Who does the work.** No source states how many people work on DecorAI. Creefty, its owner, has two named co-founders and runs two other businesses, FramerBite and Mockupia.

## Sources

1. TrustMRR profile of DecorAI, read 25 October 2026 (revenue last synced 25 October 2026) — https://trustmrr.com/startup/decorai.md (grade A). Read the markdown profile. The revenue, MRR and subscription figures are read by TrustMRR from the company's Stripe and Paddle accounts through API keys. The founder name, founded date, funding, tech stack and marketing channels are founder-written and graded C.
2. TrustMRR profile of DecorAI, copy synced 12 October 2026 — https://trustmrr.com/startup/decorai.md (grade A). Read the markdown profile in a local copy saved on 12 October 2026. Source for the MRR and subscription count of that date and for the daily totals of 13 to 30 September 2026.
3. DecorAI home page, read 25 October 2026 — https://decorai.io/ (grade C). Read in full. Source for the product description, the 30-second results and the 40 million designs claim.
4. DecorAI pricing page, read 25 October 2026 — https://decorai.io/pricing/ (grade C). Read in full. Source for the plans, the trial terms and the payment providers.
5. DecorAI terms of service — https://decorai.io/terms-conditions/ (grade C). Read in full. Names Creefty LLC, registered in Wyoming, as the company behind DecorAI.
6. DecorAI refund policy — https://decorai.io/refund-policy/ (grade C). Read in full. Source for the move from Paddle to Stripe for new subscriptions.
7. DecorAI privacy policy — https://decorai.io/privacy-policy/ (grade C). Read in full. Source for the payment processors and for the outside AI infrastructure providers that host the image models.
8. DecorAI changelog — https://decorai.io/changelog/ (grade C). Read the entries from March to August 2026. Source for the version 3.0, 3.1 and 3.2 releases.
9. DecorAI llms.txt — https://decorai.io/llms.txt (grade C). Read in full. Company summary for AI assistants; source for the tool, style and space counts and the list of blog topics.
10. Creefty about page — https://creefty.com/about (grade C). Read in full. Source for the founding year 2022 and the two named co-founders.
11. Creefty home page — https://creefty.com/ (grade C). Read in full. Lists DecorAI, FramerBite and Mockupia as Creefty products and claims over 2,500 DecorAI customers.
12. Internet Archive copy of decorai.io, 12 January 2023 — https://web.archive.org/web/20230112170000/https://decorai.io/ (grade B). Read in full. The earliest successful capture in the archive's index; an independent record that the site was online on that date.
13. Internet Archive copy of the DecorAI pricing page, 1 October 2023 — https://web.archive.org/web/20231001175021/https://decorai.io/pricing (grade B). Read in full. Source for the 2023 plans; a copy of 6 August 2024 shows the same prices.
14. Loot Drop database export, 1,749 failed startups — https://www.loot-drop.io/ (grade C). Local export. AI-written summaries, not independently verified. Source for the failed predecessors.