# TrackAI

Aiolum story: https://aiolum.com/story/trackai/ · added 2026-10-13 · updated 2026-10-13

**In short.** TrackAI (Calorie tracking from food photos, Poland): US$242K verified revenue in 12 months, October 2026. Evidence grade A: disclosed by a company or a filing, or verified by a payment processor. Team: 1 named founder; his sale notice speaks of a founding team; headcount not published. Launched June 2025; still running, revenue falling.

Calorie tracking from food photos · Poland · AI-native · team of 2 to 10 · still running, revenue falling · group: Health and appearance

- Outcome: US$242K verified revenue in 12 months, October 2026 (evidence grade of the headline number: A; headline in US dollars: 242116)
- Launch: June 2025; months from launch to the outcome: 16
- Team: 1 named founder; his sale notice speaks of a founding team; headcount not published
- Outside funding: None, according to the founder
- Main factor: Paid ads
- Meters, 1 to 4: evidence strength 3, copyable pattern 2, capital needed 2
- Tags: AI-native, Small team, Bootstrapped, Running, B2C, Consumer app

Links:

- Visit trackai.app: https://trackai.app/
- App Store: https://apps.apple.com/us/app/id6740784584
- Google Play: https://play.google.com/store/apps/details?id=com.yashchuk.trackai
- Verified revenue on TrustMRR: https://trustmrr.com/startup/trackai

**The product.** You photograph a meal. TrackAI returns the dishes it recognises, an estimated weight, the calories, and the protein, fat and carbohydrates. You can correct an ingredient or a weight, and the totals update. The app also shows daily and weekly statistics, sends meal reminders and gives rewards for days in a row.

**Why it worked.** It built a product that already sold well in English for Ukraine and Central and Eastern Europe: Ukrainian language, local dishes and lower local prices. The model that reads the photo is rented and the billing is a ready-made service. The only growth channel the founder names is paid advertising on Meta.

Evidence grades: A = disclosed by a public company, a filing or a payment processor, or verified by one; B = two or more independent reports agree, or a journalist confirmed it; C = a founder claim that no one else verified; D = reported, not verified: one founder claim or a third-party estimate with no second source; calc = computed on this page from graded facts.

## Summary

TrackAI is a phone app that estimates the calories in a meal from a photo. The user photographs a plate, and a vision model returns the dishes it sees, their weight, the calories and the macros. A vision model is an AI model that takes an image as input and answers in text. Macros is the short name for the three macronutrients: protein, fat and carbohydrates. The app is in 15 languages, and its website names borscht and varenyky among the dishes it recognises. In the three App Store countries this page checked, Ukraine has 3,918 ratings, Poland 630 and the United States 54.

Oleksandr Yashchuk, who is based in Kraków in Poland, released the app at the end of May 2025. He is the only person the sources name: the company blog calls him founder and product owner, and until spring 2026 both app stores listed him personally as the developer. The money figure on this page is not his claim. TrustMRR, a public directory of startup revenue, reads the sales from RevenueCat with an access key. RevenueCat is a service that phone apps use to sell subscriptions through Apple's and Google's stores and to count the revenue from both. On 13 October 2026 it showed US$242,116 of revenue in the last 12 months, US$21,699 in the last 30 days and 5,158 active paid subscriptions. RevenueCat's documentation describes its revenue figure as gross: before the stores take their commission and before sales tax. The business keeps less than the headline figure.

One question is not answered. On 7 July 2026 Yashchuk offered TrackAI for sale on TrustMRR for US$600,000, and he lowered the price seven times, to US$180,000 on 18 August. By 13 October the offer was closed, and both app stores named a Swiss company, Stellar Marketing AG, as the developer. No source says that a sale happened or at what price. This page therefore counts the business as running and grades every number by its evidence. It also shows four failed companies that promised easier tracking of health habits before a phone could read a photo of a plate.

## Pricing

TrackAI Premium prices in October 2026, read from Apple's App Store pages for the United States and Ukraine (grade B), with the founder's own figures for comparison (grade C)

| Plan | Per month, billed yearly (US$) | Per month, billed monthly (US$) | Limit |
|---|---|---|---|
| Premium, US App Store | 4.17 | 11.99 | Year US$49.99, or US$39.99 with a discount. A week costs US$2.99 |
| Premium, Ukraine App Store | 2.83 | 6.90 | Year US$33.90, or US$23.90 with a discount. A week costs US$2.99 |
| Premium, as the founder states it on TrustMRR | 3.58 | 9.99 | Year US$42.99. A week costs US$5.99. Store and country not stated |
| Free trial | 0 | 0 | 3 days, then a subscription, according to the website |

Apple lists the in-app purchases by name: week, month, year, and a year with a discount. The yearly column is the yearly price divided by 12: 49.99 divided by 12 equals 4.17, 33.90 divided by 12 equals 2.83, 42.99 divided by 12 equals 3.58. The Poland store charges 34.99 zł a month and 149.90 zł a year. The website says there is no free version, only a 3-day trial. The founder's TrustMRR text says freemium. The two statements do not agree.

## How much revenue does TrackAI make? The numbers, graded

US$242,116 of payment-verified revenue in 12 months and US$21,699 in the last 30 days, from a photo calorie counter built for Ukraine and Central and Eastern Europe, with an ownership question that the sources leave open

| Fact | Value | Grade | Note | Sources |
|---|---|---|---|---|
| Revenue in the 12 months to 13 October 2026 | US$242,116 | A | TrustMRR reads it from RevenueCat through an API key. Last synced 13 October 2026, 17:17 UTC. Gross revenue: before store commission and sales tax, after refunds, as RevenueCat defines revenue. | [1, 8, 9] |
| Revenue in the last 30 days | US$21,699 | A | 7.7% lower than in the 30 days before, as the profile states. | [1] |
| All-time revenue, June 2025 to 13 October 2026 | US$278,257 | A |  | [1] |
| Revenue before 13 October 2025 | US$36,141 | calc | Calculated: 278,257 minus 242,116 equals 36,141. This is the first four and a half months. | [1] |
| Monthly recurring revenue, 13 October 2026 | US$19,716 | A | Monthly recurring revenue (MRR) is the value of all active subscriptions expressed per month. 3.7% lower than 30 days earlier. It was US$21,306 on 4 August 2026. | [1, 2] |
| Active paid subscriptions | 5,158 | A | 5,122 on 4 August 2026 and 5,158 on 20 August 2026 in the archived pages. | [1, 2] |
| MRR per active subscription | about US$3.82 a month | calc | Calculated: 19,716 divided by 5,158 equals 3.82. The Ukraine store price is US$6.90 a month or US$33.90 a year. | [1, 3] |
| Highest month | US$27,412 in July 2026 | A | Monthly history: November 2025 US$12,210, December US$10,663, January 2026 US$17,337, February US$16,880, March US$25,956, April US$21,732, May US$24,031, June US$23,942, July US$27,412, August US$25,383, September US$21,949. | [1] |
| September 2026 against the July 2026 peak | 19.9% lower | calc | Calculated: 21,949 divided by 27,412 equals 0.801. | [1] |
| Last 6 months against the 6 months before | 43.0% higher | calc | Calculated: 142,475 against 99,641, which is 242,116 minus 142,475. | [1] |
| Last 3 months against the 3 months before | 0.3% higher | calc | Calculated: 71,360 against 71,115, which is 142,475 minus 71,360. Growth stopped in the summer of 2026. | [1] |
| Twelve-month revenue after a 15% store commission | about US$205,800 | calc | Calculated: 242,116 multiplied by 0.85 equals 205,799. An illustration only. It assumes the 15% rate of Apple's Small Business Program and of Google Play subscriptions, and it does not remove sales tax or advertising cost. | [1, 14, 15] |
| Payment data provider | RevenueCat, connected with an API key | A | The payments themselves go through Apple's App Store and Google Play. | [1, 9] |
| Founder's figures after 12 months, June 2026 | US$20,000 MRR, more than 4,700 paying subscribers, more than 327,000 installs | C | Founder-written description on TrustMRR. It also says the app was profitable from the second month. | [1] |
| Paying subscribers per install | about 1.4% | calc | Calculated: 4,700 divided by 327,000 equals 0.014. Both inputs are founder figures. | [1] |
| Profit margin | 10%, then 90%, then 94% | C | Not verified. TrustMRR's post of 7 July 2026 shows 10%. The archived page shows 90% on 4 August and 94% on 20 August, with the Meta Ads account not connected. The live profile shows 94%. | [1, 2, 6] |
| Asking price on TrustMRR | US$600,000 on 7 July 2026, US$180,000 on 18 August 2026 | B | Recorded in the page data of the archived listing. Seven cuts in 42 days, 70% in total. | [2] |
| Last asking price against 12-month revenue | 0.74 times | calc | Calculated: 180,000 divided by 242,116 equals 0.74. TrustMRR's own multiple on 20 August was 0.61, which is 180,000 divided by twelve times the 30-day revenue of US$24,712. | [1, 2] |
| Offers counted by TrustMRR | 10 on 4 August 2026, 21 on 20 August 2026 | B | A counter in the archived page data. The content of the offers is not public. | [2] |
| Sale listing on 13 October 2026 | closed | B | The profile says the startup is not currently listed for sale. No source reports a sale or a price. | [1] |
| Developer named by the app stores | Oleksandr Yashchuk until spring 2026, Stellar Marketing AG in October 2026 | B | App Store: his name on 6 March 2026 in a price tracker. Google Play: his name on 15 April 2026 in an archived page. Both stores on 13 October 2026: Stellar Marketing AG, Zug, Switzerland. The App Store copyright line still names Yashchuk. | [3, 4, 7, 16] |
| Team size | not published | C | One named founder. TrustMRR's record lists no co-founders. His sale notice says the founding team. | [1, 2, 5] |
| Outside funding | none, according to the founder | C | The profile says fully self-funded. No investor is named anywhere. | [1, 2] |
| App Store ratings, 13 October 2026 | Ukraine 3,918, Poland 630, United States 54 | B | Average 4.7 of 5 in Ukraine and Poland, 4.8 in the United States. From Apple's public lookup service. | [3] |
| Google Play, 13 October 2026 | 4.9 stars, about 4,680 reviews, more than 100,000 downloads | B | On 15 April 2026 the archived page showed more than 1,000 downloads. | [4] |
| Website visitors in the last 30 days | 78,056 | B | TrustMRR reads it from Google Analytics. The profile computes US$0.28 of revenue per visitor. | [1] |
| Time from launch to the headline date | 16 months | calc | Calculated: June 2025 to October 2026. Apple gives 31 May 2025 as the release date in Ukraine and Poland. | [1, 3] |

How to read this table: a grade A value was read by TrustMRR from RevenueCat, the service that records the app's subscription payments. A grade B value comes from Apple, Google, a public register, a marketplace record or an archived page. A grade C value is a founder statement. A "calc" value was computed on this page from the rows above it.

## When did TrackAI launch, and how did it grow? Timeline

From the App Store release to US$242,116 of verified revenue in 12 months, then a sale listing and a new company name on the store pages. Each entry carries its grade.

- **16 March 2025** (grade B [5]): The Internet Archive records the address trackai.app for the first time.
- **31 May 2025** (grade B [3]): Release on the App Store in Ukraine and Poland, and on 2 June in the United States. The app's identifier, com.yashchuk.trackai, contains the founder's surname.
- **Mid-2025** (grade C [1]): The founder writes later that the app was profitable from its second month and used no outside money.
- **November 2025** (grade A [1, 5]): First month in the public revenue history: US$12,210. The website already loads Google Analytics, a Meta Pixel and a TikTok pixel.
- **December 2025** (grade C [5]): Blog articles dated 7 and 8 December 2025 are signed by Yashchuk as founder and product owner. Topics: counting calories in home-cooked meals, calculating a daily intake. The archived site of 19 November 2025 had no blog.
- **March 2026** (grade A [1]): Revenue rises from US$16,880 in February to US$25,956, an increase of 53.8%.
- **15 April 2026** (grade B [4]): The Android version is on Google Play under the founder's own name, with more than 1,000 downloads.
- **June 2026** (grade C [1]): After 12 months the founder reports US$20,000 MRR, more than 4,700 paying subscribers and more than 327,000 installs.
- **7 July 2026** (grade B [2, 6]): TrackAI joins TrustMRR and is listed for sale on the same day at US$600,000. The sale notice says the founding team is committing to a new venture and that the new Android app brings more than half of new installs.
- **July 2026** (grade A [1]): Best month in the history: US$27,412.
- **20 July to 18 August 2026** (grade B [2]): Seven price cuts: US$450,000, US$400,000, US$350,000, US$300,000, US$250,000, US$200,000 and US$180,000. TrustMRR counts 21 offers by 20 August.
- **28 August 2026** (grade B [3]): Apple's records show a second calorie app from Stellar Marketing AG with this release date: ModernBody - Food Scanner.
- **28 September 2026** (grade C [6]): Yashchuk announces another app on X: AlertyPL, which warns of air alerts in Poland.
- **13 October 2026** (grade A [1, 3, 4]): RevenueCat data on TrustMRR: US$242,116 in 12 months, US$21,699 in 30 days, MRR US$19,716. The sale listing is closed. Both stores name Stellar Marketing AG as developer, and Google Play shows the name Modernbody above the app.

## Why did TrackAI work?

### A known product for a language market

Cal AI, which is on this site, had more than 15 million downloads and more than US$30 million in annual revenue when MyFitnessPal announced that it had bought it, so TrackAI's verified 12-month revenue is about 124 times smaller. What the small entrant does differently, by its own description, is the market: an app in Ukrainian and 14 other languages, local dishes such as borscht, varenyky and deruny, and buyers aged 25 to 45 in Ukraine and Central and Eastern Europe.

### Rented parts

Nothing in the sources suggests that the company trained a model. The founder's profile lists React Native for the app and RevenueCat for the billing, and the website is made with a visual site builder. The team's own work is the food logic, the 15 languages and the screens around the photo.

### Paid advertising as the stated channel

The profile names one marketing channel: Meta Ads, which means paid advertisements on Facebook and Instagram. The website has carried tracking scripts for Meta and TikTok advertising since at least November 2025. The founder did not build an audience first: he has 89 followers on X, and the posts this page read say nothing about how he found users.

### Local prices and short plans

The Ukraine store charges US$6.90 a month and US$33.90 a year, against US$11.99 and US$49.99 in the US store. A weekly plan costs US$2.99 in both. The result is many subscribers who each pay little: US$3.82 of MRR per active subscription.

## How it was built

These details come from the founder-written part of the TrustMRR profile, from the source code of the website and from the store listings. They are grade B and C. The company does not publish which AI model reads the photos.

- React Native for the phone app, according to the founder's profile. React Native is a framework that produces an iPhone app and an Android app from one code base written in JavaScript.
- RevenueCat for the subscriptions. It sits between the app and the two stores, records every purchase and renewal, and gives one revenue figure for both stores. TrustMRR reads that figure.
- The website is built with Framer, a visual website builder. Its source code names Framer in the archived copy of November 2025 and in October 2026.
- The same source code loads a Google Analytics tag, a Meta Pixel and a TikTok pixel. A pixel is a small script that reports visits to an advertising system, so that the system can count which advertisement brought a visitor.
- Distribution through Apple's App Store from 31 May 2025, and through Google Play by 15 April 2026 at the latest.
- The vision model is not named on the website, in the privacy policy or in the store text. The website says only that the app uses advanced AI and that its accuracy is good according to the company's own experiments.
- Marketing: Meta Ads is the only channel in the profile. The company also has a TikTok account with 46 videos and 1,948 followers, an Instagram account, a Facebook page and, since December 2025, a blog signed by the founder.

Sources: [1, 3, 4, 5, 17]

## Who tried this before TrackAI, and why did they fail?

Four companies in the Loot Drop database promised easier tracking of health habits before a phone could read a photo of a meal. None of them is an exact earlier version of TrackAI: the database holds no failed calorie counter with founders that can be checked. The values below are from that database and are not independently verified.

The failed startups come from Loot Drop (https://www.loot-drop.io/), a free database of dead startups, retold here in our own words; Loot Drop describes its entries as AI-assisted summaries of public sources, so they carry no evidence grade.

### Airo Health (2016 to 2019; funding US$4M; cause: Competition)

- Promise: A wearable device that tracks stress, exercise and nutrition intake and gives advice in real time.
- Why it died: Apple and Fitbit improved faster. The device did not justify its price, producing and shipping hardware overwhelmed the company, and no further funding came.
- Record: https://www.loot-drop.io/startup/1465-airo-health

### Jawbone (1999 to 2017; funding US$930M; cause: Competition)

- Promise: Bluetooth headsets and fitness wristbands that turn a person's daily data into health advice.
- Why it died: Fitbit and Apple took the market. Product recalls, weak customer service and long court cases used up the money and the attention.
- Record: https://www.loot-drop.io/startup/257-jawbone

### Habit Labs (2010 to 2013; funding US$200K; cause: Competition)

- Promise: Health Month, a web application in which people set health goals and keep them through game rewards and pressure from friends.
- Why it died: Users did not want to pay a subscription for it. MyFitnessPal and Fitbit added social and game features to products that were free or better known.
- Record: https://www.loot-drop.io/startup/1623-habit-labs

### Habitual (2019 to 2021; funding US$50K; cause: Ran out of cash)

- Promise: A habit-tracking app with personal feedback that keeps daily routines going.
- Why it died: The product worked, but it had no marketing plan: no partners, no presence on social media, no campaigns. Competitors with data-driven marketing got the users.
- Record: https://www.loot-drop.io/startup/1973-habitual

## What changed

Before vision models, an app could not look at a plate. A calorie counter needed the user to search a food database and enter each portion by hand. The founder's profile calls this manual logging the reason why people quit calorie tracking within days. The hardware route failed too: Airo Health promised a wearable that tracks nutrition intake and closed in 2019, and Jawbone spent US$930 million on wearables and their apps.

A rented vision model changed the input. A photo replaces the search and the typing, and the model is paid per request, so a small team can offer the same function as a large company. The cost is accuracy: in a 2025 study, two leading general models were wrong by about 36% on average for the energy of a meal. Habitual's cause of death also still applies. When everyone can rent the same model, the difference is who reaches the users, and TrackAI's stated answer is paid advertising in one language region.

## Can one person copy TrackAI now?

**Verdict: The method, yes. The profit is the open question.**

Every part can be rented: a vision model, React Native, RevenueCat and the two app stores. What TrackAI added is a market choice, with Ukrainian language, local dishes and local prices, and paid advertising to reach that market. The sources do not show what the advertising costs. The founder's profit margin figures range from 10% to 94%, and he offered the business for sale 13 months after launch at a price that he cut by 70% in six weeks.

1. Take a consumer AI app that already sells well in English, and check whether your language region has a version with local content and local prices.
2. Rent the model and the billing. Put your own work into the local food data, the first screens and a price test for each country.
3. Release on both stores. The founder's sale notice says the Android version brought more than half of new installs soon after its release.
4. Connect your payment data to a public verifier early, so that readers and buyers can check the revenue.
5. Measure what one paying subscriber costs in advertising before you increase the spending, and keep that record: a buyer will ask for it.

**What is still open.** Other language regions where no local photo calorie counter leads the store charts. A 2024 study of nutrition apps in Australia's stores concluded that AI food recognition needs more training on mixed dishes and on culturally diverse foods, which is the gap a local app can fill.

## What could go wrong for TrackAI?

- **Who owns it now.** The founder listed TrackAI for sale on 7 July 2026 and wrote that the founding team was committing to a new venture. On 13 October 2026 the listing was closed, and both stores named Stellar Marketing AG as developer, a company entered in the Zug commercial register in November 2024 with marketing consulting as its purpose. The register notice names one board member, who is not Yashchuk. The App Store copyright line, the blog and the TrustMRR profile still carry his name. No source states a sale, a price or the present team size.
- **Accuracy of a photo estimate.** TrackAI's website gives no error figure. It says the accuracy is good according to the company's own experiments. Independent tests show large errors. A 2025 study gave 52 standard food photos to three general models: ChatGPT-4o and Claude 3.5 Sonnet had a mean absolute percentage error of 35.8% for energy, Gemini 1.5 Pro had errors between 64.2% and 109.9% across nutrients, and all three underestimated more as portions grew. A 2024 study of nutrition apps concluded that automatic energy estimates from food image recognition were inaccurate. Neither study tested TrackAI.
- **Cal AI and MyFitnessPal.** MyFitnessPal has owned Cal AI since December 2025 and has a meal scan of its own. Cal AI now uses MyFitnessPal's database of 20 million foods. TrackAI's protection is language and local food, and a larger company can add both.
- **Subscription churn.** TrackAI sells weekly, monthly and yearly plans after a 3-day trial. RevenueCat's 2025 report on subscription apps, across all categories, found that nearly 30% of yearly subscriptions are cancelled in the first month, and that after one year 44.1% of yearly subscribers, 17.0% of monthly subscribers and 3.4% of weekly subscribers remain. TrackAI's own churn is not public: TrustMRR shows it only to logged-in users. The public figures point down: MRR fell 3.7% in the last 30 days, and September 2026 revenue was 19.9% below the July peak.
- **Store commission and store rules.** The headline figure is gross. Apple's Small Business Program lowers the commission to 15% for developers with up to US$1 million of proceeds a year, and Google Play charges 15% on automatically renewing subscriptions. At 15%, US$242,116 becomes about US$205,800 before sales tax and advertising cost. Apple's program page also says that when an app is transferred, its proceeds for the calendar year count for all accounts in the transfer. Every payment goes through the two stores, so their rules decide the price of each sale.
- **The rented vision model.** The company does not say which model reads the photos. The provider of that model sets the price per image and can change the model. The 2025 study shows how much the choice matters: the error for energy was 35.8% with two of the models and much higher with the third. A buyer of the business also takes over this dependency.
- **Numbers that do not agree.** Profit margin: 10% in TrustMRR's post of 7 July 2026, 90% on 4 August, 94% on 20 August and in October, about 95% in the sale notice. No advertising cost is verified. Prices: the founder's profile says US$5.99 a week, US$9.99 a month and US$42.99 a year, and Apple's US page says US$2.99, US$11.99 and US$49.99. The profile says freemium, and the website says there is no free version. Users: about 400,000 in the profile, and more than 327,000 installs in the description.

## Sources

1. TrustMRR profile of TrackAI, revenue synced 13 October 2026 — https://trustmrr.com/startup/trackai (grade A). Read the markdown profile (https://trustmrr.com/startup/trackai.md) and the HTML page on 13 October 2026. Revenue, MRR and subscriptions come from RevenueCat through an API key. The description, the prices, the user count, the profit margin and the marketing channel are founder-written, grade C.
2. TrustMRR page of TrackAI as archived on 4 August and 20 August 2026 — https://web.archive.org/web/20260820070404/https://trustmrr.com/startup/trackai (grade B). Read both archived copies in full, including the page data. Source for the sale listing, the eight asking prices with their dates, the offer counts and the founder's sale notice. The notice itself is a founder statement, grade C.
3. Apple App Store listing of Calorie Counter: TrackAI, and Apple's lookup service for the United States, Poland and Ukraine, read 13 October 2026 — https://apps.apple.com/us/app/id6740784584 (grade B). Read the listing pages of the three countries and the lookup records. Source for the seller name, the copyright line, the release dates, the ratings, the languages, the in-app prices and the seller's second app.
4. Google Play listing of Calorie Counter: TrackAI, read 13 October 2026, with the archived copy of 15 April 2026 — https://play.google.com/store/apps/details?id=com.yashchuk.trackai (grade B). Read both copies. Source for the developer name on each date, the downloads, the rating and the developer's company address.
5. TrackAI website: home page, questions and answers, blog, terms and privacy policy, read 13 October 2026, with the archived copy of 19 November 2025 — https://trackai.app/ (grade C). Read in full. Source for the product description, the trial, the founder's title, the blog dates and, from the page source code, the site builder and the tracking scripts.
6. X: TrustMRR's post of 7 July 2026 about TrackAI, and the founder's timeline — https://x.com/trust_mrr/status/2074619553808556516 (grade C). Read two pages of the timeline of @AlexYashchuk, December 2024 to October 2026, through api.fxtwitter.com. He reposted TrustMRR's post. The two pages contain no post of his own about TrackAI's marketing or revenue.
7. Swiss commercial register, entry of Stellar Marketing AG in Zug, and the company's website — https://www.zefix.ch/ZefixREST/api/v1/firm/1666200.json (grade B). Read the register record and the founding notice of 21 November 2024, and the company's home and legal pages. Source for the seat, the date and the purpose. The website describes a digital marketing agency and does not mention TrackAI.
8. RevenueCat documentation: Overview metrics and Revenue chart — https://www.revenuecat.com/docs/dashboard-and-metrics/charts/revenue-chart (grade B). Read the definitions of revenue, revenue net of taxes and proceeds on both pages (the second is https://www.revenuecat.com/docs/dashboard-and-metrics/overview). Source for the statement that revenue is before store fees and taxes.
9. TrustMRR notes for AI agents: how payment providers are connected — https://trustmrr.com/llms.txt (grade B). Read the section on RevenueCat connections. It says that TrustMRR imports daily revenue, MRR and active subscriptions from RevenueCat's charts. It does not say that commission is deducted.
10. TechCrunch, 2 March 2026, Julie Bort: MyFitnessPal has acquired Cal AI, the viral calorie app built by teens — https://techcrunch.com/2026/03/02/myfitnesspal-has-acquired-cal-ai-the-viral-calorie-app-built-by-teens/ (grade B). Read in full. Source for Cal AI's downloads and revenue, the date the deal closed and the food database.
11. Fridolfsson and others, 2025, Current Developments in Nutrition: Performance Evaluation of 3 Large Language Models for Nutritional Content Estimation from Food Images — https://europepmc.org/article/MED/41081011 (grade B). Read the abstract through the Europe PMC service, not the full paper. Source for the error figures of the three models.
12. Li and others, 2024, Nutrients: Evaluating the Quality and Comparative Validity of Manual Food Logging and Artificial Intelligence-Enabled Food Image Recognition in Apps for Nutrition Care — https://europepmc.org/article/MED/39125452 (grade B). Read the abstract through the Europe PMC service, not the full paper. Source for the conclusion on automatic energy estimates and on culturally diverse foods.
13. RevenueCat, State of Subscription Apps 2025 — https://www.revenuecat.com/state-of-subscription-apps-2025/ (grade B). Read the sections on cancellations and on retention after one year. A benchmark across the apps that use RevenueCat, not a figure about TrackAI.
14. Apple Developer: App Store Small Business Program — https://developer.apple.com/app-store/small-business-program/ (grade B). Read the program rules. Source for the 15% rate, the US$1 million limit and the rule on transferred apps.
15. Google Play Console Help: Service fees — https://support.google.com/googleplay/android-developer/answer/112622?hl=en (grade B). Read the fee table. Source for the 15% rate on automatically renewing subscriptions.
16. App Pricing Lab, listing of Calorie Counter: TrackAI, last updated 6 March 2026 — https://apppricinglab.com/app/apple/6740784584 (grade C). Read in full. A third-party tracker of public App Store data. Cited only for the developer name on that date.
17. TikTok account of TrackAI, read 13 October 2026 — https://www.tiktok.com/@trackai.app (grade C). Read the public counters in the page data: followers, videos and likes. The videos themselves were not watched.
18. Loot Drop database export, 1,749 failed startups — https://www.loot-drop.io/ (grade C). Local export. AI-written summaries, not independently verified. Source for the failed predecessors.
