# Visio

Aiolum story: https://aiolum.com/story/visio/ · added 2026-10-27 · updated 2026-10-27

**In short.** Visio (AI photo and face editor app: hairstyles, hair colour, outfits, makeup and headshots on your own selfie, Turkey): US$73K net revenue in its first year, August 2026. Evidence grade B: confirmed by two or more independent reports. Team: Headcount not published; the Flippa listing says one person runs the app, which belongs to the Ankara app studio Vision Labs. Launched 4 September 2025; still running, revenue falling.

AI photo and face editor app: hairstyles, hair colour, outfits, makeup and headshots on your own selfie · Turkey · AI-native · team of 2 to 10 · still running, revenue falling · group: Photos and portraits

- Outcome: US$73K net revenue in its first year, August 2026 (evidence grade of the headline number: B; headline in US dollars: 73000)
- Launch: 4 September 2025; months from launch to the outcome: 12
- Team: Headcount not published; the Flippa listing says one person runs the app, which belongs to the Ankara app studio Vision Labs
- Outside funding: None found; no source names an investor
- Main factor: Search
- Meters, 1 to 4: evidence strength 2, copyable pattern 2, capital needed 2
- Tags: AI-native, Small team, Bootstrapped, Running, B2C, Photography

**The product.** A phone app for iPhone, iPad and Android that shows a new look on a photo of yourself before you commit to it: more than 100 hairstyles, hair colours, dresses and other clothes, glasses, makeup, studio-style photoshoots, LinkedIn headshots, background removal and cartoon or anime filters. You pick one selfie and one look, and the app returns an edited copy. It is free to download; the edits are sold as a weekly, monthly or yearly Visio Pro subscription or as one-time credit packs, all paid through Apple or Google.

**Why it worked.** A haircut, a dye job or a dress bought online is hard to undo, and the app sells a preview of the result for the price of a weekly subscription. According to the Flippa listing, the app made US$73,000 in net revenue in its first year mostly from people who found it by searching the App Store, with low advertising, and 80% of its iOS revenue in May 2026 came from renewals. The company also runs a website of hairstyle and colour guides in 58 languages that sends visitors to the stores.

Evidence grades: A = disclosed by a public company, a filing or a payment processor, or verified by one; B = two or more independent reports agree, or a journalist confirmed it; C = a founder claim that no one else verified; D = reported, not verified: one founder claim or a third-party estimate with no second source; calc = computed on this page from graded facts.

## Summary

Visio is an AI photo editor: an app in which an image model, not a person with editing tools, changes a photo. The user uploads a selfie and picks a look, for example a bob cut, copper hair, a bridal dress or a business headshot, and the app sends the photo to a generative AI service (a model that draws new image content) and gets back the same face with the new hair, clothes or light. Its privacy policy says that Google does this processing and that Cloudflare stores the photos for a short time and delivers the results. The App Store lists the seller as VISION LABS YAZILIM HIZMETLERI ANONIM SIRKETI, a joint-stock company in Ankara, Turkey, which its own site says was founded in 2023. Version 1.0 was released on 4 September 2025.

On 27 October 2026 the app was for sale on Flippa, a marketplace where owners sell websites and apps. The listing text says the app "achieved a net revenue of $73K in its first year" and that in the quarter ending August 2026 it "recorded $8.6K in net revenue with a $6.7K profit". Net revenue here is the money left after the app stores take their commission. Flippa marks the listing "Vetted": its team says it checked the revenue, the main costs and the traffic. The listing shows no link to a payment provider, so the figures are grade B on this page, not A. The listing says one person runs the app, in about four hours a week, and the asking price is US$42,000. An asking price is not a sale price.

Flippa hides the seller's name from visitors who are not signed in, so the link between the listing and Vision Labs rests on facts that agree: the exact store name "Visio - AI Photo & Face Editor", the business location Turkey, an app age of one year, iOS and Android versions, and a website in 58 languages. The money also fell: the last quarter is about US$2,867 a month, less than half of the first-year average of about US$6,083 a month, both calculated on this page from the listing. The page also shows earlier companies that sold photo editing, selfie filters or trying on before buying, and failed.

## Pricing

Visio in-app purchases listed on the US App Store on 27 October 2026 (grade C); the listing does not say which ones a new user is offered

| Plan | Per month, billed yearly (US$) | Per month, billed monthly (US$) | Limit |
|---|---|---|---|
| Visio Weekly Subscription |  | 7.99 a week | Visio subscription |
| Visio Pro Weekly |  | 7.99 a week | Visio Pro |
| Visio Monthly Subscription |  | 9.99 | Visio subscription |
| Visio Pro Monthly |  | 19.99 | Visio Pro |
| Visio yearly Subscription | 4.17 |  | US$49.99 a year |
| Visio Pro Yearly | 3.33 |  | US$39.99 a year |
| Starter Pack | 4.99 one-time |  | credits for occasional use |
| Power Pack | 39.99 one-time |  | credits for occasional use |

The App Store shows eight in-app purchases, with two names for each subscription period (Visio and Visio Pro), which suggests that the app tests prices or has changed its plans. Per-month values for the yearly plans are calculated on this page (price divided by 12). A weekly price of US$7.99 is about US$34.62 a month. The company's site says each new account gets a free trial and that prices are set per country. The Starter Pack and Power Pack are one-time credit packs, added in version 1.9 on 9 November 2025. All payments go through Apple or Google; the terms say "All sales are final".

## How much revenue does Visio make? The numbers, graded

An AI hairstyle and outfit preview app from a Turkish app studio with US$73,000 in net revenue in its first year on a vetted Flippa listing, falling to about US$2,900 a month by mid-2026

| Fact | Value | Grade | Note | Sources |
|---|---|---|---|---|
| Net revenue in the first year | US$73,000 | B | Flippa listing, read 27 October 2026: "achieved a net revenue of $73K in its first year". Flippa: "Our vetting team has reviewed this listing and verified: Revenue Primary Expenses Traffic"; no payment-provider connection is shown. The listing gives no end month for the first year; its latest named period ends August 2026, and the app was released on 4 September 2025. | [1] |
| Average net revenue per month in the first year | about US$6,083 | calc | Calculated: US$73,000 divided by 12. It agrees with the US$6,210 a month on Flippa's search card. | [1, 2] |
| Monthly revenue and profit on the Flippa card, 27 October 2026 | US$6,210 revenue, US$2,533 profit a month (41% margin) | B | Search card: "Monthly Revenue USD $6.21K", "Monthly Profit USD $2.53K"; listing: "Monthly Profit USD $2,533 /mo", "Profit Margin 41%". Flippa does not say over which months it averages these values. | [2, 1] |
| Net revenue and profit in the quarter ending August 2026 | US$8,600 revenue, US$6,700 profit (78% margin) | B | Listing: "For the last quarter ending August 2026, the app recorded $8.6K in net revenue with a $6.7K profit, maintaining a high-profit margin of 78%, while keeping advertising spend notably low at under $1.9K." | [1] |
| Net revenue per month in that quarter | about US$2,867 | calc | Calculated: US$8,600 divided by 3. That is about 53% below the first-year average of US$6,083 a month. | [1] |
| Share of iOS revenue from renewals, May 2026 | 80% | C | Listing: "In May 2026, 80% of its iOS revenue stemmed from renewals by existing subscribers." A renewal is an existing subscriber paying again for the next week, month or year. | [1] |
| Downloads | 2,794 a month on average | C | Listing field "Avg. Downloads 2,794 /mo". The period is not stated. | [1] |
| Margin in the listing title | "84-97% margin" | C | Title: "Organicly growing AI hairstyle & photo app (iOS + Android): 84-97% margin, ~600 organic web clicks/day in 58 languages, Low-maintenance, 500+ owned templates". This does not agree with the 41% margin in the listing fields; the listing does not explain the difference. | [1] |
| Asking price, 27 October 2026 | US$42,000, reduced from US$48,000 | C | Listing: "Asking Price (Classified) USD $48,000 USD $42,000 Reduced 13%", "Profit Multiple 1.4x", "Revenue Multiple 0.6x". Calculated: US$42,000 divided by twelve months of US$2,533 profit is 1.38. An asking price, not a sale price. | [1] |
| Developer and seller on the App Store | VISION LABS YAZILIM HIZMETLERI ANONIM SIRKETI | C | App Store: "Seller VISION LABS YAZILIM HIZMETLERI ANONIM SIRKETI". The company's page gives the trade name "Vision Labs Yazılım Hizmetleri A.Ş." (Vision Labs Software Services Inc., translation) and the Ankara trade registry. Its home page: "founded in Ankara 2023". | [3, 10, 6] |
| Who runs the app | one person, about four hours a week | C | Listing: "Operational demands are minimal, requiring around four hours per week mostly for ASO updates, with the app currently managed by a single person." The company publishes no headcount. | [1] |
| AI processing and storage | Google and Cloudflare | C | Privacy policy: "Google: Used to perform generative AI processing on the photos you submit" and "Cloudflare: Used to store photos temporarily for processing". The site says the app does not store face templates. | [8, 4] |
| App Store age rating | 4+ | C | App Store: "Age Rating 4+"; the company's Visio page: "Ages 4+". The terms of use state no minimum age. | [3, 7, 9] |
| App Store rating | 4.3 from 20 ratings in the US store; 4.6 from 1,057 ratings worldwide by the company's count | C | The company's About page says the worldwide figure "is our own calculation from Apple's per-country numbers". The Flippa listing shows "4.7 \| 346 App Store reviews". | [3, 4, 5, 1] |
| Languages | 31 in the app; 58 on the website | C | About page: "This website, visioai.app, is published in 58 languages." The listing title mentions "58 languages" too. | [5, 1] |
| Time from release to the end of the first year | 12 months | calc | Calculated: September 2025 to August 2026. | [3, 1] |

How to read this table: a grade B value is a figure from the Flippa listing, which Flippa's vetting team says it checked for revenue, primary expenses and traffic, without a payment-provider connection. A grade C value is the seller's own text, the App Store page or the company's own website. A grade X value was calculated on this page from the rows that it names. No value is grade A.

## When did Visio launch, and how did it grow? Timeline

From the first App Store version in September 2025 to a vetted listing for sale at US$42,000 thirteen months later. Each entry carries its grade.

- **2023** (grade C [6]): Vision Labs is founded in Ankara as an app studio for AI photo apps.
- **24 March 2025** (grade C [9]): Date on the Visio terms of use, five months before the first App Store version.
- **4 September 2025** (grade C [3, 4]): Version 1.0 of Visio on the App Store.
- **9 to 17 September 2025** (grade C [3]): Studio photoshoots from a selfie, then translation into 38 languages and 80 more hairstyles.
- **29 September to 16 October 2025** (grade C [3]): "AI Try On Haul": clothes on your own photo, then for several people in one photo, then for an outfit from any screenshot.
- **9 November 2025** (grade C [3]): One-time credit packs beside the subscriptions.
- **30 December 2025** (grade C [4]): The website visioai.app is published, by the date in its own page data.
- **January to April 2026** (grade C [3]): Bridal dresses (3 January), business photoshoots (16 January), a larger closet (5 March) and "1000+ hair styles and color combinations" (8 April).
- **May 2026** (grade C [1]): 80% of iOS revenue comes from renewals, according to the listing.
- **June to August 2026** (grade B [1]): US$8,600 in net revenue and US$6,700 in profit for the quarter, with under US$1,900 of advertising.
- **14 September 2026** (grade C [3]): Version 1.17 adds an "80s Photo Trend", the first update in five months.
- **27 October 2026** (grade B [1, 2]): The vetted Flippa listing shows US$73,000 of net revenue in the first year and an asking price of US$42,000, reduced from US$48,000.

## Why did Visio work?

### Search inside the App Store

The listing says the app "benefits from organic installs through App Store searches" and that most of the four weekly hours go to ASO, app store optimization: choosing the name, subtitle, keywords and screenshots so that the app appears when people search for hairstyle or photo editor. The store name itself lists the searches it wants: "AI Photo & Face Editor" with the subtitle "Hairstyles, Makeup, Retouch". The app is translated into 31 languages, so it can rank in many national stores.

### A guide website in 58 languages

visioai.app has pages for each hairstyle, hair colour and outfit type, with before-and-after images made in the app on AI-generated model photos, in 58 languages. The pages cannot edit a photo; they send readers to the stores. The listing title claims "~600 organic web clicks/day" from these pages.

### Weekly subscriptions that renew

The app sells Visio Pro by the week, the month or the year, from US$7.99 a week, plus one-time credit packs. The seller wrote that 80% of iOS revenue in May 2026 was renewals by existing subscribers, so the money did not depend only on new downloads that month.

### A rented model and a library of looks

Vision Labs does not say it trains its own image model. Its privacy policy names Google for the generative AI processing and Cloudflare for storage and delivery. What the company owns, according to the listing, is "500+ owned templates": the prepared hairstyles, colours, outfits and photo styles that a user picks from.

## How it was built

These details come from the App Store page, the company's privacy policy and websites, and the Flippa listing. They are grade C unless marked.

- Native apps for iPhone and iPad (iOS 16.6 or later, also on Apple silicon Macs and Vision Pro) and for Android, where the listing calls the Android version "newer".
- Image generation by Google's generative AI services; photos stored temporarily and delivered by Cloudflare. The website's images load from Cloudflare's image service (imagedelivery.net), visible in the page source.
- Payments only through Apple's App Store and Google Play: weekly, monthly and yearly subscriptions and one-time credit packs. The listing suggests direct web checkout as a way to cut store commissions.
- 18 App Store versions between 4 September 2025 and 14 September 2026, most of them new hairstyles, outfits or photoshoot styles.
- A website with pages in 58 languages and an Instagram account, @visio.photo.editor.
- An ambassador program that pays university students for Instagram and TikTok content, "Performance-Based".
- Run by one person in about four hours a week, according to the listing, mostly on App Store optimization.

Sources: [3, 8, 4, 1, 11]

## Who tried this before Visio, and why did they fail?

Four companies in the Loot Drop database sold photo editing, selfie effects, hairstyle ideas or trying on before buying, and failed. The values below are from that database and are not independently verified.

The failed startups come from Loot Drop (https://www.loot-drop.io/), a free database of dead startups, retold here in our own words; Loot Drop describes its entries as AI-assisted summaries of public sources, so they carry no evidence grade.

### Picnik (2005 to 2012; funding US$3.5M; cause: Competition)

- Promise: Easy photo editing in the web browser, with no software to download.
- Why it died: Google bought it and then closed it, folding its tools into Google+.
- Record: https://www.loot-drop.io/startup/429-picnik

### Seerslab (2016 to 2019; funding US$5M; cause: Competition)

- Promise: Augmented-reality effects for selfies and social media stories.
- Why it died: It did not win the large social media platforms as partners and lost to Snapchat's own filters.
- Record: https://www.loot-drop.io/startup/1463-seerslab

### Tress (2017 to 2020; funding US$120K; cause: Competition)

- Promise: A place to find hairstyle ideas and stylists for the African hair community.
- Why it died: Instagram offered the same discovery, and Tress did not find a way to make money from its niche in time.
- Record: https://www.loot-drop.io/startup/1049-tress

### Try.com (2018 to 2022; funding US$4M; cause: Unit Economics)

- Promise: Try clothes and other items before you pay for them, to make online shopping less risky.
- Why it died: Shipping and returns cost too much, the pandemic moved spending to essentials, and Amazon's free returns did the same job.
- Record: https://www.loot-drop.io/startup/668-trycom

## What changed

Picnik and Seerslab sold editing and effects that the platforms later gave away inside their own products. Tress sold hairstyle ideas that Instagram already showed. Try.com tried to solve the "will it look good on me" question with real goods in the mail, and the shipping cost more than the problem was worth to buyers.

Visio answers the same question with an image model. A preview of a haircut, a colour or a dress on your own face is one request to Google's image service and needs no stock, no stylist and no returns. That is why one person can run it in a few hours a week, by the listing's account. The weakness is the same as for Picnik and Seerslab: phone makers, Google and the social apps can add the same try-on to their own cameras and shops, and the Flippa figures already show revenue falling by about half from the first-year average to mid-2026.

## Can one person copy Visio now?

**Verdict: Yes, if you can rank in the stores; the model is rented by everyone.**

Nothing in Visio needs a research team: it sends photos to a commercial image model and wraps the result in a library of looks and a weekly subscription. What made the first year work, according to the listing, was search: App Store optimization in many languages and a guide website in 58 languages. The same falling numbers show that a copy is easy for others too.

1. Pick one decision that people are afraid to get wrong (a haircut, a colour, a dress) and make the app answer only that.
2. Use a commercial image model through its API, and spend your work on the library of templates.
3. Translate the store listing and the app into many languages and keep updating the keywords and screenshots.
4. Build guide pages for each style that rank in search and link to the store.

**What is still open.** Other preview decisions: glasses, beards, tattoos, wedding looks, home paint colours, and markets where the big apps are not translated.

## What could go wrong for Visio?

- **Who is the seller.** Flippa hides the seller and the website from visitors who are not signed in, and this page did not sign in. The listing calls the business "An anonymized subscription app". The link to Vision Labs rests on the exact store name, the location Turkey, the age of one year, the iOS and Android versions and the 58 languages, which all agree with the App Store page and the company's sites. No source in which the seller names itself was read.
- **Revenue fell by about half.** The first-year net revenue of US$73,000 averages about US$6,083 a month, but the quarter ending August 2026 brought about US$2,867 a month. The listing does not say how much of the first year came from paid advertising. Updates slowed too: no new version between 8 April and 14 September 2026.
- **Margins that do not agree.** The listing title says "84-97% margin", the listing fields say 41%, and the text says 78% for the last quarter. These may measure different periods or costs; the listing does not say.
- **A face editor rated 4+.** The App Store shows "Age Rating 4+", the company's Visio page says "Ages 4+", and the terms of use state no minimum age. The app edits faces ("Refine smiles", "accentuate your jawline", skin smoothing) but this page found no feature that scores or rates a face or body. Version 1.7 of 4 October 2025 made the clothing try-on "available for multiple people" in one photo; the site's FAQ says "It does not put your face on someone else's photo or swap faces between people", and the terms say users must have "all necessary rights" to the photos they upload.
- **Paid student ambassadors.** The ambassador page invites "university students" to "Create content on Instagram & TikTok" and "Get paid for views, engagement, and conversions you drive." It states no amount and does not say how the posts must be marked as paid. This is the company's own marketing, reported here, not a reason to stop.
- **Ratings from three counts.** The US store shows 4.3 from 20 ratings, the Flippa listing shows 4.7 from 346 App Store reviews, and the company's sites show 4.6 from 1,054 to 1,057 ratings, a figure the company says it calculated itself from all national stores. This page did not check the worldwide figure.
- **A name that others use.** Microsoft sells diagram software called Visio, and an unrelated web tool also calls itself Visio AI. The company's pages say: "It has no connection to Microsoft Visio, Microsoft's diagramming software." Vision Labs also makes FaceCast, an AI baby generator described as "AI images made for fun, not a genetic prediction", and FaceToon, shutter, B&W Colorify and Pomoducko.
- **An asking price, not a sale.** The app is for sale at US$42,000, reduced from US$48,000. No sale is reported. A buyer would get the apps, the code, the subscribers, the website and the social media accounts, according to the listing.

## Sources

1. Flippa listing 12792406: Visio - AI Photo & Face Editor, iOS and Android app for sale — https://flippa.com/12792406-visio-ai-photo-face-editor (grade B). Read in full as downloaded by the pipeline on 27 October 2026, without signing in. Source for the first-year and quarterly revenue, the vetting statement, the margin, the downloads, the one-person operation and the asking price. Flippa shows the seller, the website and detailed financials only to signed-in users.
2. Flippa: iOS and Android apps for sale with more than US$2,000 a month in revenue — https://flippa.com/buy/apps?filter%5Brevenue_per_month%5D%5Bmin%5D=2000&page_size=100 (grade B). Read the Visio card, downloaded by the pipeline on 27 October 2026. Source for the monthly revenue and profit on the card and "Listed by Owner".
3. App Store: Visio - AI Photo & Face Editor, by VISION LABS YAZILIM HIZMETLERI ANONIM SIRKETI — https://apps.apple.com/us/app/visio-ai-photo-face-editor/id6751603929 (grade C). Read in full, US store, 27 October 2026. Source for the seller, the age rating, the ratings, the version history with dates, the features and the in-app purchase prices.
4. Visio AI official website, home page — https://visioai.app/ (grade C). Read in full, 27 October 2026, including its page data. Source for the release date, the worldwide rating claim, the FAQ on face swaps and processing, and the publication date of the site.
5. Visio AI: About — https://visioai.app/about/ (grade C). Read in full, 27 October 2026. Source for the 58 website languages, the 31 app languages and how the company calculates its worldwide rating.
6. Vision Labs: AI Photo Apps from Ankara — https://www.visionlabs.com.tr/ (grade C). Read in full, 27 October 2026. Source for the founding year, the list of the company's apps and the note on Microsoft Visio.
7. Vision Labs: Visio, AI Photo & Face Editor for iPhone and Android — https://www.visionlabs.com.tr/visio/ (grade C). Read in full, 27 October 2026. Source for "Ages 4+" and the link to visioai.app as the official website.
8. Visio privacy policy — https://www.visionlabs.com.tr/privacy-policy-visio/ (grade C). Read the sections on photos, service providers and payments, 27 October 2026. Source for Google and Cloudflare as processors and for App Store billing.
9. Visio terms of use, last updated 24 March 2025 — https://www.visionlabs.com.tr/terms-of-use-visio/ (grade C). Read in full, 27 October 2026. Source for the operator, the rights to uploaded photos, the absence of an age clause and the refund rules.
10. Vision Labs: Company Information (Şirket Bilgileri) — https://www.visionlabs.com.tr/company-information/ (grade C). Read in full, 27 October 2026. Source for the trade name and the trade registry office.
11. Visio Ambassador Program: Get Paid to Create Content — https://visioai.app/ambassador/ (grade C). Read in full, 27 October 2026. Source for the paid student creator program.
12. Loot Drop database export, 1,749 failed startups — https://www.loot-drop.io/ (grade C). Local export. AI-written summaries, not independently verified. Source for the failed predecessors.