# VoxNow

Aiolum story: https://aiolum.com/story/voxnow/ · added 2026-11-01 · updated 2026-11-01

**In short.** VoxNow (AI voicemail assistant for law firms, Belgium): US$3.6K a month in recurring revenue, November 2026. Evidence grade A: disclosed by a company or a filing, or verified by a payment processor. Team: 2 to 5 people (founder-written TrustMRR profile); the company register lists two directors, one of them Sacha Delcourt. Launched 22 July 2025; still running, revenue growing.

AI voicemail assistant for law firms · Belgium · AI-native · team of 2 to 10 · still running, revenue growing · group: Voice and audio

- Outcome: US$3.6K a month in recurring revenue, November 2026 (evidence grade of the headline number: A; headline in US dollars: 42816)
- Launch: 22 July 2025; months from launch to the outcome: 15
- Team: 2 to 5 people (founder-written TrustMRR profile); the company register lists two directors, one of them Sacha Delcourt
- Outside funding: None reported in any source
- Main factor: Niche focus
- Meters, 1 to 4: evidence strength 3, copyable pattern 3, capital needed 1
- Tags: AI-native, Small team, Bootstrapped, Running, B2B, Legal

Links:

- Visit voxnow.be: https://voxnow.be/
- Verified revenue on TrustMRR: https://trustmrr.com/startup/voxnow

**The product.** A Belgian law firm forwards its missed calls to a voicemail number that VoxNow provides. VoxNow transcribes each voice message, writes a short summary, sends both to the firm by email, and sends the caller an automatic SMS that confirms the message was received. Later products sort a lawyer's email and transcribe forwarded WhatsApp voice notes.

**Why it worked.** It sells one narrow job to one profession in one country: missed calls at small Belgian law firms. The site, the blog and the terms are written for lawyers at the Belgian bars, in French, with answers about professional secrecy and GDPR that this buyer asks first. A small firm pays a fixed 90 euros a month instead of a part-time secretary.

Evidence grades: A = disclosed by a public company, a filing or a payment processor, or verified by one; B = two or more independent reports agree, or a journalist confirmed it; C = a founder claim that no one else verified; D = reported, not verified: one founder claim or a third-party estimate with no second source; calc = computed on this page from graded facts.

## Summary

VoxNow is a voicemail transcription service for law firms in Belgium. Voicemail transcription means that a computer program turns a recorded voice message into written text. VoxNow adds a summary made by a large language model, a program trained on large amounts of text that can read and write sentences, and it sends the caller an automatic SMS reply. The firm sets up call forwarding, a phone setting that sends unanswered calls to another number, here the voicemail number VoxNow gives it.

The company behind the product is boldys.ai, a Belgian limited-liability company (SRL) in Tournai that the Belgian company register lists as active since 18 July 2025. The site's terms name Sacha Delcourt as the publisher of the service, and the register lists him as one of two directors. TrustMRR, a site that reads revenue directly from a company's payment processor, shows US$3,568 in monthly recurring revenue (MRR) on 1 November 2026, from 31 active Stripe subscriptions. MRR is the subscription revenue that repeats every month. Verified revenue grew from US$931 in December 2025 to US$3,966 in October 2026.

The headline number is grade A because it comes from Stripe through TrustMRR. The team size, the customer count and the product details are company statements (grade C). No source names the speech-to-text model that transcribes the voicemails; for the email product the company names Mistral AI as its model provider and OVHcloud in France as its host.

## Pricing

VoxNow plans read in the site's script and terms on 1 November 2026, in euros before VAT; US dollar values at the Federal Reserve H.10 rate of 23 October 2026, 1 EUR = 1.1199 USD (grade C)

| Plan | Per month, billed yearly (US$) | Per month, billed monthly (US$) | Limit |
|---|---|---|---|
| VoxNow | 100.79 | 100.79 | per user, per block of 300 calls received a month: transcription, AI summary, automatic SMS (90 EUR a month) |
| Custom | custom | custom | unlimited messages, for large firms (price on request) |
| WhatsApp only | 22.40 | 22.40 | transcription and summary of forwarded WhatsApp voice notes; included in the other subscriptions (20 EUR a month) |

VoxNow offers no yearly plan, so the first two price columns are the same monthly price. The terms of sale state "90€ HTVA par mois par utilisateur" (translation: 90 euros before VAT per month per user), with no minimum term, paid by direct debit through Stripe. Every plan starts with a 30-day free trial. Calculated: 90 x 1.1199 = US$100.79; 20 x 1.1199 = US$22.40.

## How much revenue does VoxNow make? The numbers, graded

US$3,568 of monthly recurring revenue 15 months after launch, read from Stripe by TrustMRR, for a voicemail assistant sold to Belgian lawyers

| Fact | Value | Grade | Note | Sources |
|---|---|---|---|---|
| Monthly recurring revenue, 1 November 2026 | US$3,568 | A | TrustMRR metric snapshot, read from Stripe through an API key; revenue last synced 2026-11-01T11:51Z. The profile shows +15.3% MRR growth in 30 days. | [1] |
| Annual run rate | about US$42,816 a year | calc | Calculated: 3,568 x 12 = 42,816. | [1] |
| Active subscriptions, 1 November 2026 | 31 | A | TrustMRR metric snapshot from Stripe. | [1] |
| MRR per active subscription | about US$115 | calc | Calculated: 3,568 / 31 = 115.10. The list price is 90 euros before VAT, about US$100.79; the sources do not say whether the Stripe figures include Belgian VAT or extra users. | [1, 4, 11] |
| Verified revenue, last 30 days to 1 November 2026 | US$3,741 | A | Last 3 months US$10,698, last 12 months US$24,697, all time US$27,634. | [1] |
| Verified revenue, October 2026 | US$3,966 | A | Best month so far. September 2026: US$3,955. | [1] |
| Verified revenue, December 2025 | US$931 | A | First month in the TrustMRR monthly timeline. | [1] |
| Growth, September and October 2026 against July and August 2026 | about +47% | calc | Calculated: (3,955 + 3,966) / (2,508 + 2,888) - 1 = 0.468. | [1] |
| Profit margin, last 30 days | 85% | A | TrustMRR snapshot. How costs are entered is not shown in the public profile, so treat it with care. | [1] |
| Company behind the product | boldys.ai SRL, Tournai, active since 18 July 2025 | B | Belgian company register (BCE/KBO), company number 1025.674.238. Activities: computer programming, IT consulting, web portals. Two directors. | [8, 3] |
| Publisher named in the terms | Sacha Delcourt | C | Terms of use: "édité par Sacha Delcourt, Boldys.ai SRL sous le numéro d'entreprise 1025.674.238" (translation: published by Sacha Delcourt, Boldys.ai SRL under company number 1025.674.238). The register lists him as a director. | [3, 8] |
| Team size | 2 to 5 people | C | Founder-written field of the TrustMRR profile. No source states a larger team. | [1] |
| Launch date | 22 July 2025 | C | Founded date in the TrustMRR profile. The company's first blog post, on the Symplicy integration, carries the same publication date. | [1, 10] |
| Months from launch to the headline figure | 15 | calc | Calculated: 22 July 2025 to 1 November 2026. | [1] |
| Customers claimed on the site | more than 20 Belgian firms | C | Home page: "+20 cabinets belges nous font déjà confiance" (translation: more than 20 Belgian firms already trust us). TrustMRR's founder-written profile gives an estimated user count of 20 and names law firms as the target. | [2, 1] |
| Outside funding | none reported | C | No source mentions an investor or a funding round. | [1, 8] |

How to read this table: a grade A value was read from the company's Stripe account by TrustMRR. A grade B value comes from an official register or another independent party. A grade C value is a statement by the company on its own pages or in its founder-written profile. A "calc" value was computed on this page from the rows above it.

## When did VoxNow launch, and how did it grow? Timeline

From a new Belgian company in July 2025 to US$3,568 in monthly recurring revenue in November 2026. Each entry carries its grade.

- **18 July 2025** (grade B [8]): boldys.ai SRL is registered in Tournai, Belgium, with computer programming among its activities.
- **22 July 2025** (grade C [1, 10]): Founded date on TrustMRR. The first blog post describes an integration with Symplicy, a Belgian intake-form tool for lawyers: a voicemail is transcribed and the right Symplicy form is sent to the caller by SMS.
- **December 2025** (grade A [1]): First month in the verified revenue timeline: US$931.
- **May 2026** (grade A [1]): Verified revenue reaches US$2,681 in the month, then falls to US$1,793 in June.
- **7 August 2026** (grade C [9]): A blog post compares the visual voicemail of the Belgian carriers Proximus, Orange, Telenet, BASE and Mobile Vikings, and says that none of them transcribes messages into a firm's mailbox.
- **16 September 2026** (grade C [3, 4, 6]): New terms of use and terms of sale come into force: 90 euros before VAT per user per month, paid by direct debit through Stripe. A data-processing agreement for the new email product VoxNow Mail names Mistral AI and OVHcloud as subprocessors.
- **September and October 2026** (grade A [1]): Verified revenue of US$3,955 and US$3,966, the two best months so far.
- **1 November 2026** (grade A [1]): TrustMRR shows US$3,568 MRR and 31 active subscriptions, read from Stripe.

## Why did VoxNow work?

### One profession, one country

Every page is written for Belgian lawyers: blog posts about the @avocat.be mailbox, about duty lawyers, about firms in Liège, Mons or Eupen. A firm that searches for its own problem finds a page written for it. The narrow audience is also small: the site claims more than 20 firms.

### A fixed price against a salary

The plan is a flat 90 euros before VAT per user per month for up to 300 received calls. The blog compares this with a part-time secretary and with phone-answering services. For a small firm, the comparison is with a salary, not with other software.

### Privacy answers before the sale

Lawyers must keep client information secret. The security page lists what a buyer should ask a supplier: which subprocessors see the data, under which law, what is kept and whether data trains a model. For the email product the company names its subprocessors, Mistral AI and OVHcloud, both in France.

### Extra products on the same customers

After the voicemail product, the company added VoxNow Mail, which sorts a lawyer's email into legal categories and drafts replies, and a WhatsApp service that transcribes forwarded voice notes for 20 euros a month, included for existing subscribers.

## How it was built

These details come from the company's own pages and from names visible in the public JavaScript code of voxnow.be (grade B for the code, C for the pages). No source describes the build in the founders' words.

- The site is a single-page web app; its code connects to a Supabase project, a hosted Postgres database with login.
- Its internal admin screen has a field named "Fonction Twilio", which suggests that Twilio, a telephony platform, runs the voicemail number and the SMS replies. No company page states this.
- Form submissions go to Make webhooks (hook.eu2.make.com), a no-code automation service, and contact messages are sent through EmailJS.
- For VoxNow Mail, the data-processing agreement names Mistral AI as the model that reads, classifies and drafts replies, and OVHcloud in Strasbourg as the host.
- Subscriptions are paid by direct debit through Stripe, which TrustMRR also reads for the revenue figures.
- The site loads the Meta pixel and records events such as "Lead", which is used to measure ads; no source says how much the company spends on ads.

Sources: [2, 6, 4, 1]

## Who tried this before VoxNow, and why did they fail?

Four companies in our database of failed startups sold automation to lawyers, or answered phone calls with software, before language models were available. The values below are from that database and are not independently verified.

The failed startups come from our database of dead startups, retold here in our own words; Its entries are AI-assisted summaries of public sources, so they carry no evidence grade.

### Tellme (1999 to 2011; funding US$238M; cause: Competition)

- Promise: Information and transactions over the phone by voice command, with speech recognition instead of a human operator.
- Why it died: Smartphone apps replaced phone menus, and voice assistants from large companies took the market; the database records competition as the cause.
- Record: 

### ROSS Intelligence (2015 to 2018; funding US$13M; cause: Competition)

- Promise: AI legal research that finds the relevant case law faster than the old databases.
- Why it died: Lawyers stayed with Westlaw and LexisNexis, whose data and switching costs a new entrant could not match.
- Record: 

### jEugene (2015 to 2018; funding US$120K; cause: Competition)

- Promise: Software that checks contracts for common errors, sold to law firms.
- Why it died: Better-funded AI contract tools arrived, and slow adoption at law firms made each sale long and expensive.
- Record: 

### Atrium (2017 to 2021; funding US$75M; cause: Product/Tech Failure)

- Promise: A law firm for startups where software automates much of the legal work.
- Why it died: The software could not handle real legal complexity, so costs stayed as high as at a traditional firm.
- Record: 

## What changed

The older companies tried to automate the legal work itself, or to replace a phone operator with fixed voice menus. Atrium and ROSS needed millions of dollars and still could not match human lawyers or the established databases.

VoxNow automates a smaller task that sits before the legal work: write down what a caller said, summarize it, and confirm receipt. Speech-to-text and language models now do this task well enough as rented services, and the company's assistant, by its own written rules, "ne qualifie jamais juridiquement une situation" (translation: never gives a legal assessment of a situation). That narrow scope lets a team of two to five people sell it.

## Can one person copy VoxNow now?

**Verdict: Yes, for one profession in one market.**

The technical parts are rented: a phone number, a speech-to-text model, a language model, email and SMS. The work is in the details of one profession: its secrecy rules, its email systems, its intake tools, and its language. The same parts could serve notaries, doctors' offices or trades in another country, but the privacy answers must be redone for each.

1. Pick one profession that misses calls and has strict confidentiality rules.
2. Write the subprocessor list, the data location and the retention period before the first sale, because this buyer asks first.
3. Charge a flat monthly price and compare it with a secretary's salary, not with other software.
4. Add the next product for the same customers: email sorting, intake forms, messaging apps.

**What is still open.** The same product for other regulated small offices (notaries, accountants, medical practices) and in Dutch for Flanders is not described in any source as done by VoxNow.

## What could go wrong for VoxNow?

- **Privacy of recorded voice messages.** Callers to a law firm leave personal and sometimes sensitive information in a voicemail, and the GDPR requires a data-processing contract when a supplier handles it. VoxNow's security page says the location of each subprocessor and the retention period are given "par contrat, avant la fin de la période d'essai" (translation: by contract, before the end of the trial period), and the published data-processing agreement covers only VoxNow Mail, not phone calls or voicemails, which have separate agreements that are not published. The site also says the EU AI Act requires telling callers that they interact with an AI system, through the greeting message.
- **Dependence on telephony and model providers.** The product works only if call forwarding, a voicemail number and SMS delivery work. The public code names Twilio in an admin field, and no company page names the telephony or speech-to-text supplier. For email, the company depends on Mistral AI and OVHcloud. A price change or outage at any of these suppliers reaches every customer at once.
- **Competition from the phone carriers.** VoxNow's own blog post of 7 August 2026 says that all Belgian carriers (Proximus, Orange, Telenet, BASE, Mobile Vikings) now offer some form of visual voicemail, but that none transcribes messages into text or sends them to a firm's mailbox. If a carrier, or the phone makers, add transcription and summaries to the voicemail service a firm already pays for, the main reason to buy VoxNow becomes smaller.
- **Small and concentrated customer base.** The site claims more than 20 Belgian firms, and Stripe shows 31 active subscriptions. Losing a few customers would change the revenue noticeably. Monthly revenue already fell once, from US$2,681 in May 2026 to US$1,793 in June 2026.
- **Points to read carefully.** The terms of sale let VoxNow name each client as a commercial reference unless the client refuses by email. The WhatsApp page answers "Non" (translation: no) to the question whether the sender of a voice note knows that it is transcribed. The site also sells a website-building service for lawyers at 79 euros before VAT a month, which is a service rather than software.

## Sources

1. TrustMRR profile: VoxNow — https://trustmrr.com/startup/voxnow.md (grade A). Read the markdown profile on 1 November 2026 (cached snapshot, revenue last synced 2026-11-01T11:51Z). Revenue, MRR, subscriptions and margin are read from Stripe (grade A); description, team size, user count and target persona are founder-written (grade C).
2. VoxNow home page and its JavaScript bundle (VoxNow — Assistant juridique IA pour avocats) — https://voxnow.be/ (grade C). Read in full on 1 November 2026. The page loads by script, so the text, the pricing cards, the customer claim and the service names were read in the downloaded JavaScript file /assets/index-CQQEkMSG.js.
3. VoxNow, Conditions Générales d'Utilisation (CGU), in force 16 September 2026 — https://voxnow.be/cgu (grade C). Read the sections on the presentation of the service and access to it, in the site's JavaScript bundle (the page loads by script).
4. VoxNow, Conditions Générales de Vente (CGV), in force 16 September 2026 — https://voxnow.be/cgv (grade C). Read the sections on pricing, payment and commercial references, in the site's JavaScript bundle.
5. VoxNow, Sécurité, RGPD et secret professionnel — https://voxnow.be/securite (grade C). Read in full (the page is pre-rendered).
6. VoxNow, DPA VoxNow Mail, version of 16 September 2026 — https://voxnow.be/dpa-voxnow-mail (grade C). Read the scope and the subprocessor table, in the site's JavaScript bundle.
7. VoxNow, Transcrire ses messages vocaux WhatsApp en 10 secondes — https://voxnow.be/whatsapp (grade C). Read in full (the page is pre-rendered).
8. Banque-Carrefour des Entreprises (BCE/KBO) public search: boldys.ai, company number 1025.674.238 — https://kbopub.economie.fgov.be/kbopub/toonondernemingps.html?ondernemingsnummer=1025674238&lang=fr (grade B). Read in full on 1 November 2026. Official Belgian company register: status, start date, legal form, address, activities and directors.
9. VoxNow blog, 7 August 2026: Messagerie vocale visuelle en Belgique : où en sont Proximus, Orange, Telenet, BASE et Mobile Vikings — https://voxnow.be/blog/messagerie-vocale-visuelle-belgique (grade C). Read the title, date and summary in the site's JavaScript bundle; the full article was not read.
10. VoxNow blog, 22 July 2025: L'intégration VoxNow + Symplicy : du message vocal au dossier — https://voxnow.be/blog/integration-voxnow-symplicy-avocat (grade C). Read the title, dates and summary in the site's JavaScript bundle; the full article was not read.
11. Federal Reserve Board, H.10 historical rates: euro, US dollars per euro — https://www.federalreserve.gov/releases/h10/hist/dat00_eu.htm (grade B). Read the daily table; used the rate of 23 October 2026, 1.1199, for the price conversion only.
12. Database of failed startups, local export — /method/#dead (grade C). Local export. AI-written summaries, not independently verified. Source for the failed predecessors.